When you purchase signage for your Best Western property, you are looking for signage that is within your budget, concisely conveys wayfinding information, and is ADA-compliant. Here are some valuable signage-related questions you should also consider in the process:

1. Have you checked to ensure the versatility of your signs?

Signage isn’t just for interior use—some signs are suited for both interior and exterior use. Make sure that exterior-use signs are made out of the proper material so that they can withstand different climates and extreme weather. For your convenience, we’ve marked on our HOTELSIGNS.com website whether each sign is suitable for interior and/or exterior use. You will also find our Life-of-the-Building guarantee behind each of our signs—we promise to replace any interior and exterior sign that deteriorates or breaks due to defects in materials or workmanship, free of charge.

2. Have you factored in adequate time for shipping?

Typically, signs are the last item that everyone thinks about, but they’re a vital part of your hotel. Make sure you give yourself plenty of time to purchase signs that will be completely tailored to your hotel! That’s right—you are able to pick the sign color, the text color, and what you want the sign to say for your particular hotel. In addition, signage orders require Best Western Supply & Studio Design review, so you will want to factor in the review process to your signage timeframe. Ultimately, the process might take longer than you expect, so we suggest that you place your Best Western signage orders sooner instead of later.

3. Do you have signage for areas that are more difficult to find?

As a BW hotelier, you offer a wide range of amenities and services. Do your employees keep getting asked where particular locations are within your hotel? If so, you may want to consider adding more directional/wayfinding signs to help easily direct your guests to the spot they were looking for! Are there areas in your property where you’ve overlooked signage? For example, you may need ownership signage, a service promise plaque, or the new breakfast area signage—all easily located in our Best Western store.

As a Best Western endorsed supplier, you can have confidence that impeccable
Life-of-the-Building and ADA Compliance Guarantees back each sign you order from HOTELSIGNS.com.